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Strategy and Implementation Summary
What is your general approach to make your business a success and how will you achieve this?
Active Adult Community Marketing Strategy
What are the authentic ways you are going to use in order to promote your Active Adult Community business to your present and would-be customers. You can furthermore add the overheads involved in doing this and strategies involved in lowering your marketing outlay and how your marketing strategy can target your patrons better. For instance if you are using PPC as a approach to go for Active Adult Community customers you may employ long tail keyword search phrases rather than succinct generic words. This should lessen your PPC outlay as well as laser targeting your patrons; though it will of course take longer to set up. Read more about marketing strategy.
Active Adult Community Pricing Strategy
How did you work out your price points services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to execute to get the sound out regarding your products and services to your possible clients - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your rivalry that you can exploit to your gain? Are you capable of keeping your outlay lower than your competitors so that you are continually the cheapest? Do you have a prime site? Are you the originator or the only one to provide a service or product? Are you able to stay ahead of the competition and if so what enables you to do this? Do you have a good name, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it is going to be something in-between these two, and you need to contemplate long and hard where your business is going to position itself. You can visit this website and get more information as regards putting your Active Adult Community business online.
Sales Strategy
How are you going to generate sales for your Active Adult Community business in the first place and how are you going to boost or maintain sales as time goes on? How much are your sales going to cost you? Make definite you know what questions to ask of your prospective customers and know the answers to likely questions they will ask you. How are you going to build a bond with your patrons to get yet to come sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Active Adult Community business proposal to assist you.
Management Summary
Management Team
Who are the chief players in your company?
Active Adult Community Organizational Structure
What is the structure of your company - who is the manager of every division within your organization?
Personnel Plan
This should be a listing of each person in your business, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is liable to alter in the future or not.
Active Adult Community Financial Plan
Will you provide all your own funding or will it be a combination of your riches, bank loans, or angel investors? Do you need help in writing your financial plan?
Active Adult Community Break Even Analysis
How long will it take to get your capital investment back through sales of your services and products. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Active Adult Community Profit and Loss
You can embody profit and loss in the form of a monthly and yearly bar chart as well as tables. Clearly these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Active Adult Community Cash Flow
You should have charts and tables to present your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to take account of all your chief info which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to probable investors.
Exit Strategy
How exactly are you going to sell your Active Adult Community Business?
Active Adult Community Business Plan Page 1 | Active Adult Community Business Plan Page 2
Useful Active Adult Community Resources
Active Adult Community Marketing Plan | Active Adult Community Equipment | Active Adult Community Online
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