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Strategy and Implementation Summary
What is your general approach to make your business a winner and how will you realize this?
Air Brush Company Marketing Strategy
What are the concrete methods you are going to use in order to market your Air Brush Company business to your existing and would-be clients. You can in addition add the expenses involved in doing this and strategies involved in reducing your marketing overheads and how your marketing strategy can target your customers better. For instance if you are using Pay Per Click as a procedure to target Air Brush Company clients you might employ long tail keyword search phrases rather than short generic words. This ought to lessen your PPC costs as well as laser targeting your clients; even though it will of course take longer to set up. Read more about marketing strategy.
Air Brush Company Pricing Strategy
What strategy did you use to get your selling prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to apply to get the word out regarding your products and services to your possible clients - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits above your rivalry that you can exploit to your advantage? Are you able to keep your expenses lower than your competitors so that you are always the cheapest? Do you have a first-rate site? Are you the original or the only one to supply a service or product? Are you capable of staying in front of the opposition and if so what enables you to do this? Do you have a good name, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you ought to deliberate long and hard where your business is going to position itself. You can go and see this website and get more info about putting your Air Brush Company business online.
Sales Strategy
How are you going to pick up sales for your Air Brush Company business in the first place and how are you going to boost or preserve sales as time goes on? How much is each sale going to cost you? Make definite you know what questions to ask of your possible clients and know the answers to likely questions they will ask you. How are you going to construct a rapport with your patrons to get prospective sales from them? How are you going to scrutinize your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Air Brush Company business proposal to assist you.
Management Summary
Management Team
Who are the key players in your company?
Air Brush Company Organizational Structure
What is the hierarchy of your business - who is in charge of every department within your organization?
Personnel Plan
This ought to be a listing of each person in your business, their remuneration and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is apt to alter in the future or not.
Air Brush Company Financial Plan
Will you contribute all your own funding or will it be a blend of your cash, bank loans, or angel investors? Do you need help in writing your financial plan?
Air Brush Company Break Even Analysis
How long will it take to get your investments back in terms of capital outlay by means of sales of your services and products. You ought to represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Air Brush Company Profit and Loss
You can embody this usually in the form of a monthly and yearly bar chart as well as tables. Obviously these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Air Brush Company Cash Flow
You ought to have charts and tables to demonstrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should add in all your necessary information which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to likely investors.
Exit Strategy
How exactly are you going to sell your Air Brush Company Business?
Air Brush Company Business Plan Page 1 | Air Brush Company Business Plan Page 2
Useful Air Brush Company Resources
Air Brush Company Marketing Plan | Air Brush Company Equipment | Air Brush Company Online
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