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Strategy and Implementation Summary
What is your universal approach to make your business a winner and how will you go about this?
Antiques and Fine Art Dealer Marketing Strategy
What are the genuine ways you are going to draw on in order to promote your Antiques and Fine Art Dealer business to your present and possible patrons. You can in addition add the costs involved in doing this and strategies involved in reducing your marketing expenses and how your marketing strategy can seek out your clients better. For example if you are using Pay Per Click as a strategy to target Antiques and Fine Art Dealer customers you may well use long tail keyword search phrases rather than short generic words. This should decrease your PPC overheads as well as laser targeting your clients; although it will of course take longer to set up. Read more about marketing strategy.
Antiques and Fine Art Dealer Pricing Strategy
How have you arrived at your prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into action to get the word out concerning your products and services to your would-be clients - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits over your rivalry that you can exploit to your benefit? Are you able to keep your expenses lower than your rivals so that you are constantly the cheapest? Do you have a first-rate locality? Are you the first or the only one to provide a service or product? Are you able to stay in front of the opposition and if so what enables you to do this? Do you have a good identification, trademarks, patents or a licence?
Web Strategy
Are you going to have no website at all or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you ought to consider long and hard where your company is going to position itself. You can visit this website and get more information about putting your Antiques and Fine Art Dealer business online.
Sales Strategy
How are you going to generate sales for your Antiques and Fine Art Dealer business in the first place and how are you going to boost or uphold sales as time goes on? How much is each sale going to cost you? Make certain you know what questions to ask of your prospective clients and know the answers to likely questions they will ask you. How are you going to make a relationship with your patrons to get prospective sales from them? How are you going to scrutinize your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Antiques and Fine Art Dealer business proposal to assist you.
Management Summary
Management Team
Who are the central protagonists in your business?
Antiques and Fine Art Dealer Organizational Structure
What is the structure of your business - who is the manager of each department within your organization?
Personnel Plan
This should be a record of every person in your company, their pay and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is expected to alter in the future or not.
Antiques and Fine Art Dealer Financial Plan
Will you provide all your own funding or will it be a fusion of your funds, bank loans, or angel investors? Do you need help in writing your financial plan?
Antiques and Fine Art Dealer Break Even Analysis
How long will it take to get your capital investment back by means of sales of your products and services. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Antiques and Fine Art Dealer Profit and Loss
You can denote profit and loss in the form of a monthly and yearly bar chart as well as tables. Observably these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Antiques and Fine Art Dealer Cash Flow
You ought to have charts and tables to display your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to incorporate all your chief info which makes your business operate efficiently. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to potential investors.
Exit Strategy
How exactly are you going to sell your Antiques and Fine Art Dealer Business?
Antiques and Fine Art Dealer Business Plan Page 1 | Antiques and Fine Art Dealer Business Plan Page 2
Useful Antiques and Fine Art Dealer Resources
Antiques and Fine Art Dealer Marketing Plan | Antiques and Fine Art Dealer Equipment | Antiques and Fine Art Dealer Online
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