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Strategy and Implementation SummaryWhat is your common stratagem to make your business a success and how will you go about this? Auto Glass Marketing StrategyWhat are the authentic ways you are going to draw on in order to promote your Auto Glass business to your existing and likely patrons. You can moreover add the expenditure involved in doing this and strategies involved in lowering your marketing costs and how your marketing strategy can seek out your customers better. For instance if you are using PPC as a structure to target Auto Glass clients you might use long tail keyword search phrases significantly than short generic words. This ought to lessen your Pay Per Click expenditure as well as laser targeting your patrons; even though it will of course take longer to set up. Read more about marketing strategy. Auto Glass Pricing StrategyWhat line of attack did you use to get your selling prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing? Check out this article on pricing up your products Promotion StrategyWhat promotion strategies are you going to put into practice to get the sound out about your products and services to your potential clients - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products? Business Competitive EdgeDo you have some advantage above your rivalry that you can exploit to your advantage? Are you able to keep your expenditure lower than your rivalry so that you are continuously the cheapest? Do you have a premier locality? Are you the pioneer or the only one to provide a product or service? Are you capable of staying ahead of the rivalry and if so what enables you to do this? Do you have a good brand, trademarks, patents or a licence? Web StrategyAre you going to have no website whatsoever or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you ought to think long and hard where your business is going to position itself. You can pay a quick visit to this website and get more information regarding putting your Auto Glass business online. Sales StrategyHow are you going to pick up sales for your Auto Glass business in the first place and how are you going to increase or maintain sales as time goes on? How much is each sale going to cost you? Make certain you know what questions to ask of your would-be clients and know the answers to likely questions they will ask you. How are you going to create a bond with your clients to get future sales from them? How are you going to scrutinize your sales? Do you want to increase your sales? Formulating a good business proposal will increase your chances of getting a sale. Use this sample Auto Glass business proposal to assist you. Management SummaryManagement TeamWho are the central players in your company? Auto Glass Organizational StructureWhat is the structure of your company - who is the manager of each division in your business? Personnel PlanThis ought to be a roll of every person in your company, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is prone to change in the future or not. Auto Glass Financial PlanWill you provide all your own funding or will it be a mixture of your wealth, bank loans, or angel investors? Do you need help in writing your financial plan? Auto Glass Break Even AnalysisHow long will it take to get your investments back in terms of capital outlay through sales of your services and products. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples. Auto Glass Profit and LossYou can represent this usually in the form of a monthly and yearly bar chart as well as tables. Clearly these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you. Auto Glass Cash FlowYou ought to have tables and charts to explain your cash balance and your net cash flow. Download a free cash flowspreadheet. AppendixThis should incorporate all your critical info which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to likely investors. Exit StrategyHow exactly are you going to sell your Auto Glass Business?
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