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Strategy and Implementation Summary
What is your common line of attack to make your business a winner and how will you attain this?
Automotive Frame Welding Marketing Strategy
What are the real ways you are going to exercise in order to promote your Automotive Frame Welding business to your existing and likely clients. You can also add the overheads involved in doing this and strategies involved in reducing your marketing expenses and how your marketing strategy can seek out your customers better. For example if you are using Pay Per Click as a way to go for Automotive Frame Welding clients you possibly will use long tail keyword search phrases rather than succinct generic words. This should cut down your PPC expenses as well as laser targeting your clients; although it will of course take longer to set up. Read more about marketing strategy.
Automotive Frame Welding Pricing Strategy
How have you arrived at your prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to execute to get the sound out as regards your services and products to your likely clients - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your rivalry that you can exploit to your advantage? Are you capable of keeping your costs lower than your competitors so that you are constantly the cheapest? Do you have a superior place? Are you the original or the only one to supply a service or product? Are you able to stay in front of the opposition and if so what enables you to do this? Do you have a good name, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it is going to be something in-between these two, and you ought to deliberate long and hard where your company is going to position itself. You can go and see this website and get more information in relation to putting your Automotive Frame Welding business online.
Sales Strategy
How are you going to acquire sales for your Automotive Frame Welding business in the first place and how are you going to boost or maintain sales as time goes on? How much are your sales going to cost you? Make sure you know what questions to ask of your possible clients and know the answers to likely questions they will ask you. How are you going to develop an association with your patrons to get prospective sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Automotive Frame Welding business proposal to assist you.
Management Summary
Management Team
Who are the main players in your company?
Automotive Frame Welding Organizational Structure
What is the hierarchy of your business - who is the manager of each department within your organization?
Personnel Plan
This ought to be a register of everybody in your company, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is prone to alter in the future or not.
Automotive Frame Welding Financial Plan
Will you provide all your own funding or will it be a mixture of your riches, bank loans, or angel investors? Do you need help in writing your financial plan?
Automotive Frame Welding Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your products and services. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Automotive Frame Welding Profit and Loss
You can embody this usually in the form of a monthly and yearly bar chart as well as tables. Obviously these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Automotive Frame Welding Cash Flow
You should have tables and charts to show your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to include all your necessary information which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to impending investors.
Exit Strategy
How exactly are you going to sell your Automotive Frame Welding Business?
Automotive Frame Welding Business Plan Page 1 | Automotive Frame Welding Business Plan Page 2
Useful Automotive Frame Welding Resources
Automotive Frame Welding Marketing Plan | Automotive Frame Welding Equipment | Automotive Frame Welding Online
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