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Strategy and Implementation Summary
What is your universal strategy to make your business a success and how will you go about this?
Automotive Repair Marketing Strategy
What are the actual ways you are going to draw on in order to market your Automotive Repair business to your existing and likely clients. You can furthermore add the overheads involved in doing this and strategies involved in reducing your marketing expenses and how your marketing strategy can target your patrons better. For example if you are using PPC as a procedure to go for Automotive Repair patrons you possibly will draw on long tail keyword search phrases significantly than short generic words. This should drive down your PPC expenditure as well as laser targeting your clients; although it will of course take longer to set up. Read more about marketing strategy.
Automotive Repair Pricing Strategy
How have you arrived at your prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into service to get the sound out concerning your products and services to your would-be patrons - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage above your competition that you can exploit to your gain? Are you capable of keeping your costs lower than your rivals so that you are at all times the cheapest? Do you have a superlative site? Are you the original or the only one to provide a service or product? Are you capable of staying in front of the competition and if so what enables you to do this? Do you have a good identification, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatsoever or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you ought to deliberate long and hard where your business is going to position itself. You can go and see this website and get more information as regards putting your Automotive Repair business online.
Sales Strategy
How are you going to acquire sales for your Automotive Repair business in the first place and how are you going to build up or maintain sales as time goes on? How much is each sale going to cost you? Make certain you know what questions to ask of your likely customers and know the answers to likely questions they will ask you. How are you going to build up an affiliation with your patrons to get prospective sales from them? How are you going to scrutinize your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Automotive Repair business proposal to assist you.
Management Summary
Management Team
Who are the chief players in your company?
Automotive Repair Organizational Structure
What is the structure of your company - who is the manager of every department inside your company?
Personnel Plan
This should be a roll of every person in your business, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is likely to change in the future or not.
Automotive Repair Financial Plan
Will you bring in all your own funding or will it be a combination of your riches, bank loans, or angel investors? Do you need help in writing your financial plan?
Automotive Repair Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your products and services. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Automotive Repair Profit and Loss
You can denote profit and loss in the form of a monthly and yearly bar chart as well as tables. Observably these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Automotive Repair Cash Flow
You ought to have tables and charts to reveal your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to comprise all your important information which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to impending investors.
Exit Strategy
How exactly are you going to sell your Automotive Repair Business?
Automotive Repair Business Plan Page 1 | Automotive Repair Business Plan Page 2
Useful Automotive Repair Resources
Automotive Repair Marketing Plan | Automotive Repair Equipment | Automotive Repair Online
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