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Strategy and Implementation Summary
What is your common line of attack to make your business a winner and how will you accomplish this?
eBay Trader Marketing Strategy
What are the genuine methods you are going to employ in order to market your eBay Trader business to your existing and potential customers. You can moreover add the outlay involved in doing this and strategies involved in lowering your marketing expenses and how your marketing strategy can target your clients better. For example if you are using Pay Per Click as a technique to go for eBay Trader clients you may draw on long tail keyword search phrases to a certain extent than succinct generic words. This ought to decrease your Pay Per Click outlay as well as laser targeting your patrons; although it will of course take longer to set up. Read more about marketing strategy.
eBay Trader Pricing Strategy
How have you arrived at your prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into service to get the word out concerning your products and services to your likely clients - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits above your opposition that you can exploit to your benefit? Are you capable of keeping your costs lower than your rivals so that you are always the cheapest? Do you have a premier location? Are you the pioneer or the only one to provide a service or product? Are you capable of staying ahead of the rivalry and if so what enables you to do this? Do you have a good class, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatsoever or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you need to reason long and hard where your company is going to position itself. You can go and see this website and get more information regarding putting your eBay Trader business online.
Sales Strategy
How are you going to generate sales for your eBay Trader business in the first place and how are you going to increase or uphold sales as time goes on? How much are your sales going to cost you? Make definite you know what questions to ask of your likely clients and know the answers to likely questions they will ask you. How are you going to foster a connection with your clients to get future sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample eBay Trader business proposal to assist you.
Management Summary
Management Team
Who are the main players in your company?
eBay Trader Organizational Structure
What is the hierarchy of your company - who is the manager of every division inside your organization?
Personnel Plan
This ought to be a listing of each person in your company, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is expected to change in the future or not.
eBay Trader Financial Plan
Will you provide all your own funding or will it be a combination of your funds, bank loans, or angel investors? Do you need help in writing your financial plan?
eBay Trader Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your services and products. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
eBay Trader Profit and Loss
You can denote this usually in the form of a monthly and yearly bar chart as well as tables. Observably these ought to be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
eBay Trader Cash Flow
You should have charts and tables to demonstrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to involve all your necessary information which makes your business operate efficiently. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to probable investors.
Exit Strategy
How exactly are you going to sell your eBay Trader Business?
eBay Trader Business Plan Page 1 | eBay Trader Business Plan Page 2
Useful eBay Trader Resources
eBay Trader Marketing Plan | eBay Trader Equipment | eBay Trader Online
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