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Strategy and Implementation Summary
What is your general line of attack to make your business a winner and how will you achieve this?
Home Health Care Marketing Strategy
What are the real methods you are going to draw on in order to market your Home Health Care business to your existing and potential patrons. You can moreover add the expenditure involved in doing this and strategies involved in reducing your marketing outlay and how your marketing strategy can target your customers better. For instance if you are using PPC as a structure to target Home Health Care clients you might draw on long tail keyword search phrases to a certain extent than succinct generic words. This ought to slash your Pay Per Click costs as well as laser targeting your customers; although it will of course take longer to set up. Read more about marketing strategy.
Home Health Care Pricing Strategy
What stratagem did you use to get your selling prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to implement to get the sound out about your services and products to your likely customers - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your opposition that you can exploit to your gain? Are you capable of keeping your outlay lower than your opposition so that you are continually the cheapest? Do you have a superlative locality? Are you the pioneer or the only one to provide a product or service? Are you capable of staying ahead of the competition and if so what enables you to do this? Do you have a good class, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you ought to consider long and hard where your company is going to position itself. You can pay a quick visit to this website and get more info about putting your Home Health Care business online.
Sales Strategy
How are you going to get sales for your Home Health Care business in the first place and how are you going to build up or sustain sales as time goes on? How much is every sale going to cost you? Make definite you know what questions to ask of your would-be clients and know the answers to likely questions they will ask you. How are you going to make an affiliation with your clients to get yet to come sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Home Health Care business proposal to assist you.
Management Summary
Management Team
Who are the central players in your company?
Home Health Care Organizational Structure
What is the structure of your company - who is the manager of each division inside your organization?
Personnel Plan
This ought to be a record of everyone in your company, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is likely to alter in the future or not.
Home Health Care Financial Plan
Will you contribute all your own funding or will it be a blend of your funds, bank loans, or angel investors? Do you need help in writing your financial plan?
Home Health Care Break Even Analysis
How long will it take to get your capital investment back by means of sales of your products and services. You ought to represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Home Health Care Profit and Loss
You can embody profit and loss in the form of a monthly and yearly bar chart as well as tables. Obviously these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Home Health Care Cash Flow
You should have charts and tables to show your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should involve all your chief information which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to impending investors.
Exit Strategy
How exactly are you going to sell your Home Health Care Business?
Home Health Care Business Plan Page 1 | Home Health Care Business Plan Page 2
Useful Home Health Care Resources
Home Health Care Marketing Plan | Home Health Care Equipment | Home Health Care Online
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