 |
 |
|
|
 |
Strategy and Implementation Summary
What is your general stratagem to make your business a winner and how will you attain this?
Horse Farm Stables Marketing Strategy
What are the definite ways you are going to draw on in order to market your Horse Farm Stables business to your present and prospective clients. You can moreover add the expenditure involved in doing this and strategies involved in reducing your marketing expenses and how your marketing strategy can target your clients better. For example if you are using Pay Per Click as a structure to go for Horse Farm Stables clients you may draw on long tail keyword search phrases rather than short generic words. This should bring down your Pay Per Click overheads as well as laser targeting your customers; even though it will of course take longer to set up. Read more about marketing strategy.
Horse Farm Stables Pricing Strategy
How have you arrived at your prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into service to get the sound out regarding your services and products to your potential customers - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits over your competition that you can exploit to your benefit? Are you able to keep your expenditure lower than your rivals so that you are continually the cheapest? Do you have a first-class locality? Are you the original or the only one to provide a product or service? Are you able to stay in front of the opposition and if so what enables you to do this? Do you have a good identifying mark, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatsoever or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you need to reason long and hard where your business is going to position itself. You can visit this website and get more information regarding putting your Horse Farm Stables business online.
Sales Strategy
How are you going to get sales for your Horse Farm Stables business in the first place and how are you going to expand or maintain sales as time goes on? How much is each sale going to cost you? Make sure you know what questions to ask of your would-be customers and know the answers to likely questions they will ask you. How are you going to foster an association with your customers to get prospective sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Horse Farm Stables business proposal to assist you.
Management Summary
Management Team
Who are the most important players in your company?
Horse Farm Stables Organizational Structure
What is the structure of your business - who is in charge of every division in your company?
Personnel Plan
This ought to be a list of everybody in your company, their wage and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is liable to change in the future or not.
Horse Farm Stables Financial Plan
Will you supply all your own funding or will it be a fusion of your cash, bank loans, or angel investors? Do you need help in writing your financial plan?
Horse Farm Stables Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your products and services. You ought to represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Horse Farm Stables Profit and Loss
You can denote this usually in the form of a monthly and yearly bar chart as well as tables. Clearly these ought to be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Horse Farm Stables Cash Flow
You ought to have tables and charts to present your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should involve all your important info which makes your business operate efficiently. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to impending investors.
Exit Strategy
How exactly are you going to sell your Horse Farm Stables Business?
Horse Farm Stables Business Plan Page 1 | Horse Farm Stables Business Plan Page 2
Useful Horse Farm Stables Resources
Horse Farm Stables Marketing Plan | Horse Farm Stables Equipment | Horse Farm Stables Online
Find a different business plan...