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Strategy and Implementation Summary
What is your general line of attack to make your business a winner and how will you complete this?
Lumber Store Marketing Strategy
What are the actual methods you are going to use in order to market your Lumber Store business to your present and potential clients. You can also add the overheads involved in doing this and strategies involved in reducing your marketing expenditure and how your marketing strategy can target your patrons better. For instance if you are using Pay Per Click as a procedure to target Lumber Store customers you may use long tail keyword search phrases considerably than short generic words. This ought to drive down your Pay Per Click overheads as well as laser targeting your clients; even though it will of course take longer to set up. Read more about marketing strategy.
Lumber Store Pricing Strategy
What stratagem did you use to get your selling prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to instigate to get the word out about your services and products to your likely clients - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits over your rivalry that you can exploit to your gain? Are you able to keep your costs lower than your opposition so that you are continually the cheapest? Do you have a superlative place? Are you the original or the only one to provide a product or service? Are you capable of staying in front of the opposition and if so what enables you to do this? Do you have a good name, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it is going to be something in-between these two, and you ought to think long and hard where your business is going to position itself. You can visit this website and get more info about putting your Lumber Store business online.
Sales Strategy
How are you going to generate sales for your Lumber Store business in the first place and how are you going to expand or maintain sales as time goes on? How much is every sale going to cost you? Make definite you know what questions to ask of your would-be patrons and know the answers to likely questions they will ask you. How are you going to put together a rapport with your clients to get prospective sales from them? How are you going to monitor your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Lumber Store business proposal to assist you.
Management Summary
Management Team
Who are the chief protagonists in your business?
Lumber Store Organizational Structure
What is the structure of your company - who is the manager of each division inside your business?
Personnel Plan
This ought to be a roll of everyone in your business, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is liable to change in the future or not.
Lumber Store Financial Plan
Will you deliver all your own funding or will it be a blend of your capital, bank loans, or angel investors? Do you need help in writing your financial plan?
Lumber Store Break Even Analysis
How long will it take to get your capital investment back through sales of your products and services. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Lumber Store Profit and Loss
You can represent this usually in the form of a monthly and yearly bar chart as well as tables. Observably these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Lumber Store Cash Flow
You should have charts and tables to present your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to include all your central info which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to probable investors.
Exit Strategy
How exactly are you going to sell your Lumber Store Business?
Lumber Store Business Plan Page 1 | Lumber Store Business Plan Page 2
Useful Lumber Store Resources
Lumber Store Marketing Plan | Lumber Store Equipment | Lumber Store Online
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