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Strategy and Implementation Summary
What is your universal strategy to make your business a success and how will you go about this?
Private Banker Marketing Strategy
What are the real methods you are going to exercise in order to market your Private Banker business to your present and potential patrons. You can as well add the expenses involved in doing this and strategies involved in reducing your marketing overheads and how your marketing strategy can target your patrons better. For example if you are using PPC as a approach to target Private Banker clients you could draw on long tail keyword search phrases rather than short generic words. This should diminish your Pay Per Click expenditure as well as laser targeting your clients; though it will of course take longer to set up. Read more about marketing strategy.
Private Banker Pricing Strategy
How did you work out your price points services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to instigate to get the word out concerning your services and products to your would-be customers - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your competition that you can exploit to your advantage? Are you capable of keeping your expenses lower than your rivals so that you are continually the cheapest? Do you have a superior location? Are you the first or the only one to provide a service or product? Are you capable of staying ahead of the opposition and if so what enables you to do this? Do you have a good make, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatever or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you need to think long and hard where your business is going to position itself. You can pay a quick visit to this website and get more information in relation to putting your Private Banker business online.
Sales Strategy
How are you going to acquire sales for your Private Banker business in the first place and how are you going to build up or maintain sales as time goes on? How much are your sales going to cost you? Make certain you know what questions to ask of your prospective clients and know the answers to likely questions they will ask you. How are you going to make a bond with your patrons to get yet to come sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Private Banker business proposal to assist you.
Management Summary
Management Team
Who are the major protagonists in your business?
Private Banker Organizational Structure
What is the hierarchy of your business - who is in charge of every department within your company?
Personnel Plan
This ought to be a record of every person in your company, their payment and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is apt to change in the future or not.
Private Banker Financial Plan
Will you deliver all your own funding or will it be a fusion of your wealth, bank loans, or angel investors? Do you need help in writing your financial plan?
Private Banker Break Even Analysis
How long will it take to get your capital investment back through sales of your products and services. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Private Banker Profit and Loss
You can embody this usually in the form of a monthly and yearly bar chart as well as tables. Obviously these ought to be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Private Banker Cash Flow
You ought to have charts and tables to illustrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to take account of all your chief info which makes your business operate efficiently. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to would-be investors.
Exit Strategy
How exactly are you going to sell your Private Banker Business?
Private Banker Business Plan Page 1 | Private Banker Business Plan Page 2
Useful Private Banker Resources
Private Banker Marketing Plan | Private Banker Equipment | Private Banker Online
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