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Strategy and Implementation Summary
What is your common stratagem to make your business a success and how will you attain this?
Tutor Marketing Strategy
What are the tangible methods you are going to employ in order to market your Tutor business to your present and probable patrons. You can what's more add the overheads involved in doing this and strategies involved in reducing your marketing costs and how your marketing strategy can seek out your patrons better. For example if you are using Pay Per Click as a structure to go for Tutor customers you possibly will draw on long tail keyword search phrases rather than succinct generic words. This should diminish your PPC expenditure as well as laser targeting your clients; even though it will of course take longer to set up. Read more about marketing strategy.
Tutor Pricing Strategy
How did you work out your price points services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into practice to get the sound out about your products and services to your would-be patrons - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits over your rivals that you can exploit to your gain? Are you able to keep your expenditure lower than your competitors so that you are constantly the cheapest? Do you have a first-class place? Are you the original or the only one to provide a product or service? Are you capable of staying in front of the opposition and if so what enables you to do this? Do you have a good class, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you ought to reason long and hard where your company is going to position itself. You can visit this website and get more info regarding putting your Tutor business online.
Sales Strategy
How are you going to get sales for your Tutor business in the first place and how are you going to increase or uphold sales as time goes on? How much is each sale going to cost you? Make sure you know what questions to ask of your would-be customers and know the answers to likely questions they will ask you. How are you going to encourage a bond with your patrons to get yet to come sales from them? How are you going to scrutinize your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Tutor business proposal to assist you.
Management Summary
Management Team
Who are the central protagonists in your business?
Tutor Organizational Structure
What is the structure of your business - who is in charge of each department inside your company?
Personnel Plan
This ought to be a directory of every person in your company, their remuneration and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is likely to alter in the future or not.
Tutor Financial Plan
Will you bring all your own funding or will it be a mixture of your wealth, bank loans, or angel investors? Do you need help in writing your financial plan?
Tutor Break Even Analysis
How long will it take to get your capital investment back through sales of your services and products. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Tutor Profit and Loss
You can denote profit and loss in the form of a monthly and yearly bar chart as well as tables. Clearly these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Tutor Cash Flow
You ought to have tables and charts to illustrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to add in all your key info which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to impending investors.
Exit Strategy
How exactly are you going to sell your Tutor Business?
Tutor Business Plan Page 1 | Tutor Business Plan Page 2
Useful Tutor Resources
Tutor Marketing Plan | Tutor Equipment | Tutor Online
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