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Strategy and Implementation SummaryWhat is your common line of attack to make your business a success and how will you go about this? Bar-B-Que Restaurant Marketing StrategyWhat are the concrete ways you are going to use in order to market your Bar-B-Que Restaurant business to your present and probable patrons. You can also add the costs involved in doing this and strategies involved in lowering your marketing overheads and how your marketing strategy can target your patrons better. For example if you are using Pay Per Click as a method to go for Bar-B-Que Restaurant customers you may perhaps use long tail keyword search phrases to a certain extent than short generic words. This ought to decrease your Pay Per Click overheads as well as laser targeting your patrons; although it will of course take longer to set up. Read more about marketing strategy. Bar-B-Que Restaurant Pricing StrategyWhat strategy did you use to get your selling prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing? Check out this article on pricing up your products Promotion StrategyWhat promotion strategies are you going to implement to get the word out as regards your products and services to your likely clients - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products? Business Competitive EdgeDo you have some benefits over your competitors that you can exploit to your gain? Are you capable of keeping your costs lower than your rivalry so that you are continuously the cheapest? Do you have a first-rate position? Are you the first or the only one to supply a product or service? Are you capable of staying in front of the opposition and if so what enables you to do this? Do you have a good identifying mark, trademarks, patents or a licence? Web StrategyAre you going to have no website at all or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you need to deliberate long and hard where your business is going to position itself. You can pay a quick visit to this website and get more info about putting your Bar-B-Que Restaurant business online. Sales StrategyHow are you going to get sales for your Bar-B-Que Restaurant business in the first place and how are you going to boost or preserve sales as time goes on? How much is each sale going to cost you? Make certain you know what questions to ask of your prospective patrons and know the answers to likely questions they will ask you. How are you going to make a rapport with your customers to get yet to come sales from them? How are you going to check your sales? Do you want to increase your sales? Formulating a good business proposal will increase your chances of getting a sale. Use this sample Bar-B-Que Restaurant business proposal to assist you. Management SummaryManagement TeamWho are the foremost players in your company? Bar-B-Que Restaurant Organizational StructureWhat is the structure of your business - who is the manager of each department in your business? Personnel PlanThis should be a record of every person in your company, their remuneration and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is likely to alter in the future or not. Bar-B-Que Restaurant Financial PlanWill you supply all your own funding or will it be a mixture of your money, bank loans, or angel investors? Do you need help in writing your financial plan? Bar-B-Que Restaurant Break Even AnalysisHow long will it take to get your capital investment back by means of sales of your services and products. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples. Bar-B-Que Restaurant Profit and LossYou can represent profit and loss in the form of a monthly and yearly bar chart as well as tables. Observably these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you. Bar-B-Que Restaurant Cash FlowYou ought to have charts and tables to explain your cash balance and your net cash flow. Download a free cash flowspreadheet. AppendixThis ought to incorporate all your vital information which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to likely investors. Exit StrategyHow exactly are you going to sell your Bar-B-Que Restaurant Business?
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