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Strategy and Implementation Summary
What is your common approach to make your business a success and how will you complete this?
Computer Equipment Marketing Strategy
What are the genuine ways you are going to employ in order to promote your Computer Equipment business to your present and potential customers. You can as well add the expenditure involved in doing this and strategies involved in lowering your marketing expenses and how your marketing strategy can seek out your clients better. For example if you are using PPC as a strategy to target Computer Equipment customers you might employ long tail keyword search phrases to a certain extent than succinct generic words. This ought to cut down your Pay Per Click overheads as well as laser targeting your customers; although it will of course take longer to set up. Read more about marketing strategy.
Computer Equipment Pricing Strategy
How have you arrived at your prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to apply to get the sound out as regards your services and products to your would-be clients - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits over your competition that you can exploit to your advantage? Are you able to keep your expenditure lower than your rivalry so that you are continually the cheapest? Do you have a superior location? Are you the original or the only one to supply a product or service? Are you capable of staying in front of the competition and if so what enables you to do this? Do you have a good brand, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you need to reason long and hard where your company is going to position itself. You can go and see this website and get more info regarding putting your Computer Equipment business online.
Sales Strategy
How are you going to generate sales for your Computer Equipment business in the first place and how are you going to build up or sustain sales as time goes on? How much are your sales going to cost you? Make sure you know what questions to ask of your potential clients and know the answers to likely questions they will ask you. How are you going to construct an association with your customers to get future sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Computer Equipment business proposal to assist you.
Management Summary
Management Team
Who are the foremost protagonists in your company?
Computer Equipment Organizational Structure
What is the structure of your company - who is the manager of every division inside your organization?
Personnel Plan
This should be a listing of everybody in your company, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is likely to change in the future or not.
Computer Equipment Financial Plan
Will you bring in all your own funding or will it be a mix of your cash, bank loans, or angel investors? Do you need help in writing your financial plan?
Computer Equipment Break Even Analysis
How long will it take to get your investments back in terms of capital outlay by means of sales of your services and products. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Computer Equipment Profit and Loss
You can embody this usually in the form of a monthly and yearly bar chart as well as tables. Clearly these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Computer Equipment Cash Flow
You should have charts and tables to illustrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should incorporate all your vital info which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to would-be investors.
Exit Strategy
How exactly are you going to sell your Computer Equipment Business?
Computer Equipment Business Plan Page 1 | Computer Equipment Business Plan Page 2
Useful Computer Equipment Resources
Computer Equipment Marketing Plan | Computer Equipment Equipment | Computer Equipment Online
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