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Strategy and Implementation Summary
What is your common strategy to make your business a winner and how will you realize this?
Dance School Marketing Strategy
What are the tangible ways you are going to employ in order to market your Dance School business to your existing and possible patrons. You can furthermore add the expenditure involved in doing this and strategies involved in lowering your marketing overheads and how your marketing strategy can seek out your customers better. For example if you are using PPC as a approach to go for Dance School patrons you may well use long tail keyword search phrases to a certain extent than succinct generic words. This should cut down your PPC expenses as well as laser targeting your clients; though it will of course take longer to set up. Read more about marketing strategy.
Dance School Pricing Strategy
What line of attack did you use to get your selling prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to apply to get the sound out regarding your services and products to your likely clients - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage above your rivalry that you can exploit to your gain? Are you capable of keeping your overheads lower than your competition so that you are constantly the cheapest? Do you have a superlative site? Are you the originator or the only one to provide a service or product? Are you capable of staying in front of the competition and if so what enables you to do this? Do you have a good class, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you ought to reason long and hard where your company is going to position itself. You can pay a visit to this website and get more information about putting your Dance School business online.
Sales Strategy
How are you going to generate sales for your Dance School business in the first place and how are you going to build up or preserve sales as time goes on? How much is each sale going to cost you? Make certain you know what questions to ask of your potential customers and know the answers to likely questions they will ask you. How are you going to encourage a connection with your customers to get prospective sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Dance School business proposal to assist you.
Management Summary
Management Team
Who are the focal protagonists in your company?
Dance School Organizational Structure
What is the structure of your company - who is the manager of every department in your business?
Personnel Plan
This ought to be a record of every person in your business, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is expected to alter in the future or not.
Dance School Financial Plan
Will you contribute all your own funding or will it be a mixture of your riches, bank loans, or angel investors? Do you need help in writing your financial plan?
Dance School Break Even Analysis
How long will it take to get your investments back in terms of capital outlay by means of sales of your services and products. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Dance School Profit and Loss
You can denote profit and loss in the form of a monthly and yearly bar chart as well as tables. Observably these ought to be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Dance School Cash Flow
You should have tables and charts to reveal your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to involve all your fundamental info which makes your business operate efficiently. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to impending investors.
Exit Strategy
How exactly are you going to sell your Dance School Business?
Dance School Business Plan Page 1 | Dance School Business Plan Page 2
Useful Dance School Resources
Dance School Marketing Plan | Dance School Equipment | Dance School Online
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