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Strategy and Implementation SummaryWhat is your universal strategy to make your business a success and how will you achieve this? Hair Replacement and Salon Marketing StrategyWhat are the tangible methods you are going to exercise in order to market your Hair Replacement and Salon business to your present and possible customers. You can in addition add the overheads involved in doing this and strategies involved in reducing your marketing expenditure and how your marketing strategy can target your customers better. For example if you are using PPC as a structure to go for Hair Replacement and Salon clients you may well draw on long tail keyword search phrases to a certain extent than short generic words. This ought to slash your Pay Per Click expenses as well as laser targeting your patrons; although it will of course take longer to set up. Read more about marketing strategy. Hair Replacement and Salon Pricing StrategyWhat line of attack did you use to get your selling prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing? Check out this article on pricing up your products Promotion StrategyWhat promotion strategies are you going to apply to get the word out as regards your products and services to your likely clients - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products? Business Competitive EdgeDo you have some benefits above your competitors that you can exploit to your advantage? Are you able to keep your overheads lower than your rivalry so that you are at all times the cheapest? Do you have a superlative position? Are you the pioneer or the only one to supply a product or service? Are you able to stay ahead of the competition and if so what enables you to do this? Do you have a good name, trademarks, patents or a licence? Web StrategyAre you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it is going to be something in-between these two, and you need to think long and hard where your company is going to position itself. You can pay a quick visit to this website and get more info with reference to putting your Hair Replacement and Salon business online. Sales StrategyHow are you going to get sales for your Hair Replacement and Salon business in the first place and how are you going to increase or preserve sales as time goes on? How much is every sale going to cost you? Make certain you know what questions to ask of your prospective patrons and know the answers to likely questions they will ask you. How are you going to develop a bond with your customers to get prospective sales from them? How are you going to check your sales? Do you want to increase your sales? Formulating a good business proposal will increase your chances of getting a sale. Use this sample Hair Replacement and Salon business proposal to assist you. Management SummaryManagement TeamWho are the key protagonists in your company? Hair Replacement and Salon Organizational StructureWhat is the hierarchy of your business - who is in charge of each department within your organization? Personnel PlanThis ought to be a register of everyone in your company, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is expected to change in the future or not. Hair Replacement and Salon Financial PlanWill you provide all your own funding or will it be an assortment of your cash, bank loans, or angel investors? Do you need help in writing your financial plan? Hair Replacement and Salon Break Even AnalysisHow long will it take to get your capital investment back through sales of your services and products. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples. Hair Replacement and Salon Profit and LossYou can denote this usually in the form of a monthly and yearly bar chart as well as tables. Obviously these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you. Hair Replacement and Salon Cash FlowYou should have tables and charts to illustrate your cash balance and your net cash flow. Download a free cash flowspreadheet. AppendixThis ought to contain all your central info which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to would-be investors. Exit StrategyHow exactly are you going to sell your Hair Replacement and Salon Business?
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