 |
 |
|
|
 |
Strategy and Implementation Summary
What is your general strategy to make your business a winner and how will you go about this?
Handyman Marketing Strategy
What are the actual ways you are going to use in order to market your Handyman business to your present and prospective customers. You can also add the expenses involved in doing this and strategies involved in reducing your marketing overheads and how your marketing strategy can seek out your customers better. For instance if you are using Pay Per Click as a method to target Handyman customers you may use long tail keyword search phrases considerably than succinct generic words. This ought to condense your Pay Per Click expenditure as well as laser targeting your clients; though it will of course take longer to set up. Read more about marketing strategy.
Handyman Pricing Strategy
What line of attack did you use to get your selling prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to employ to get the sound out concerning your products and services to your possible customers - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your rivals that you can exploit to your advantage? Are you able to keep your outlay lower than your competitors so that you are always the cheapest? Do you have a prime location? Are you the first or the only one to provide a product or service? Are you able to stay in front of the opposition and if so what enables you to do this? Do you have a good brand, trademarks, patents or a licence?
Web Strategy
Are you going to have no website at all or an all singing and dancing website with bells and whistles on? In most scenarios it is going to be something in-between these two, and you need to deliberate long and hard where your company is going to position itself. You can go and see this website and get more information in relation to putting your Handyman business online.
Sales Strategy
How are you going to acquire sales for your Handyman business in the first place and how are you going to increase or sustain sales as time goes on? How much are your sales going to cost you? Make sure you know what questions to ask of your possible patrons and know the answers to likely questions they will ask you. How are you going to encourage an affiliation with your patrons to get yet to come sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Handyman business proposal to assist you.
Management Summary
Management Team
Who are the main protagonists in your business?
Handyman Organizational Structure
What is the structure of your business - who is in charge of each division within your organization?
Personnel Plan
This should be a record of each person in your business, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is liable to alter in the future or not.
Handyman Financial Plan
Will you contribute all your own funding or will it be an assortment of your wealth, bank loans, or angel investors? Do you need help in writing your financial plan?
Handyman Break Even Analysis
How long will it take to get your investments back in terms of capital outlay by means of sales of your services and products. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Handyman Profit and Loss
You can represent this usually in the form of a monthly and yearly bar chart as well as tables. Observably these ought to be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Handyman Cash Flow
You should have charts and tables to present your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should comprise all your necessary information which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to likely investors.
Exit Strategy
How exactly are you going to sell your Handyman Business?
Handyman Business Plan Page 1 | Handyman Business Plan Page 2
Useful Handyman Resources
Handyman Marketing Plan | Handyman Equipment | Handyman Online
Find a different business plan...