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Strategy and Implementation Summary
What is your universal strategy to make your business a winner and how will you go about this?
Parking Lot Company Marketing Strategy
What are the tangible ways you are going to exercise in order to promote your Parking Lot Company business to your present and impending customers. You can furthermore add the expenses involved in doing this and strategies involved in reducing your marketing expenses and how your marketing strategy can target your clients better. For example if you are using PPC as a strategy to target Parking Lot Company customers you may draw on long tail keyword search phrases rather than succinct generic words. This should shrink your PPC expenditure as well as laser targeting your customers; though it will of course take longer to set up. Read more about marketing strategy.
Parking Lot Company Pricing Strategy
What line of attack did you use to get your selling prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to instigate to get the sound out as regards your services and products to your potential clients - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits over your rivals that you can exploit to your benefit? Are you able to keep your outlay lower than your opposition so that you are continuously the cheapest? Do you have a first-class locality? Are you the first or the only one to provide a product or service? Are you able to stay in front of the opposition and if so what enables you to do this? Do you have a good class, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you need to deliberate long and hard where your company is going to position itself. You can go and see this website and get more information regarding putting your Parking Lot Company business online.
Sales Strategy
How are you going to generate sales for your Parking Lot Company business in the first place and how are you going to expand or sustain sales as time goes on? How much is each sale going to cost you? Make definite you know what questions to ask of your would-be customers and know the answers to likely questions they will ask you. How are you going to construct an association with your patrons to get prospective sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Parking Lot Company business proposal to assist you.
Management Summary
Management Team
Who are the main players in your business?
Parking Lot Company Organizational Structure
What is the hierarchy of your business - who is in charge of each division inside your business?
Personnel Plan
This ought to be a register of every person in your business, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is liable to alter in the future or not.
Parking Lot Company Financial Plan
Will you provide all your own funding or will it be an assortment of your wealth, bank loans, or angel investors? Do you need help in writing your financial plan?
Parking Lot Company Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your services and products. You ought to represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Parking Lot Company Profit and Loss
You can embody profit and loss in the form of a monthly and yearly bar chart as well as tables. Observably these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Parking Lot Company Cash Flow
You ought to have tables and charts to reveal your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should incorporate all your vital info which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to would-be investors.
Exit Strategy
How exactly are you going to sell your Parking Lot Company Business?
Parking Lot Company Business Plan Page 1 | Parking Lot Company Business Plan Page 2
Useful Parking Lot Company Resources
Parking Lot Company Marketing Plan | Parking Lot Company Equipment | Parking Lot Company Online
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